Video: Tim Hesterberg, "Surveys and Big Data for Estimating Brand Lift"

Video From 21w5508: Statistical Methods for Computational Advertising (Online)

Monday, October 4, 2021 10:00 - 10:55

Surveys and Big Data for Estimating Brand Lift

Tim Hesterberg, Video: Surveys and Big Data for Estimating Brand Lift

Tim Hesterberg, Surveys and Big Data for Estimating Brand Lift, Statistical Methods for Computational Advertising (Online), BIRS, BIRS talk, 21w5508, math, mathematics, video

Banff International Research Station

presentation

mpeg4

75M

http://www.birs.ca/events/2021/5-day-workshops/21w5508/videos

http://www.birs.ca/events/2021/5-day-workshops/21w5508/videos/watch/202110041000-Hesterberg.html

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